Friday, August 22, 2014

Alvvays - Adult Diversion

Chvrches did it - now Canadian band 'Alvvays' (pronounced 'Always') has done it as well - substituting the letter 'v' for perfectly respectable vowels and consonants. Naming convention aside, 'Adult Diversion' is the first release from the band, and what a nice fuzzy, lo-fi, pop number it is. The five piece keep it good and tight but it's lead singer Molly Rankin who should receive the plaudits. Delivering melodic vocals that are swept along by the fuzz, she's the perfect foil to the driving guitars and layering synths. Also worth a mention, the band's second single 'Archie Marry Me', a poppy, reverb drenched love ballad that really shows Rankin's vocal strength. The band's debut album has just been released. It'll bring a happy, poppy smile to your face.